The festival is an annual event organised by the Vietnam Television on the occasion of International Children's Day on June 1. It aims to strengthen solidarity among the nations in the region through the exchange activities of children.
Under the theme Colourful Cultural World, the festival will help children to know the culture of the homeland and discover the richness and multicoloured culture of different countries at the festival.
The festival will include many outdoor actives and performances. The children will experience Vietnamese culture in Hoi An such as ao dai tailoring, visiting the Japanese Bridge on the Hoai River and watching as artisans make lanterns and pottery.
The highlight of the festival will be a gala which will be aired live on VTV’s channel 1 at 7pm on May 31. The gala will see impressive performances by international and Vietnamese troupes.
The beginning of the gala night will see the release of lanterns and a carnival with the theme East Meets West on Hoi River to recall the busy trade scene of ancient Hoi An.
In 2019, Vinpearl Land Nam Hoi An was chosen to organized the International Children Festival VTV 2019, where features the tradition of North – Central – South.
In addition, the festival includes many other programs which will be broadcast on VTV3 during the festival.