The plan aims to promote the 6th Quang Nam Heritage Festival 2017 – a big cultureal event of the province, to attract tourists and investment. As well as, to spread, grasp the targets, contents and meanng of this festival.
According to the plan, the forms of propaganda are: on social networks, online information pages, mass media such as: radio, television, newspapers, online newspapers...; releasing promotional issues; press conference; billboards; setting up press center; emailing to organization, business, individual to inform this festival.
The phase 1 of propagation: From October, 2016 to December 2016. This phase focus on campaining funding from investors, contacting with tourism agencies to set tup products.
The phase 2 from January, 2017 to June, 2017 focucs propagation to attract domestic and international tourists.
The Phase 3 from July, 2017 to Decmeber 2012 propaganda about the results and products after the festival.